Tuesday, August 10, 2021

What you need to know about Apple’s Product Page Optimization – WWDC21

A/B testing has been available on the Google Play Store since 2015, 6 years later, it’s finally coming to the App Store. At the beginning of June, Apple launched the 2021 edition of its WWDC during which they announced their own version of A/B testing: product page optimization (coupled with the introduction to product page …

The post What you need to know about Apple’s Product Page Optimization – WWDC21 appeared first on Apptamin.

Tuesday, August 3, 2021

Mobile video monthly #14 July 2021 : longer TikToks, restricted ad personalization for minors on Facebook and the end of Fleets

July was a busy month in the app world! Fleets met its end and Pinterest banned fat-shaming ads, not to mention the plethora of new tools coming to TikTok. Learn about all the latest news below! Changes to Google Play fees Starting on July 1st, the service fee for developers on the Google Play Store …

The post Mobile video monthly #14 July 2021 : longer TikToks, restricted ad personalization for minors on Facebook and the end of Fleets appeared first on Apptamin.

Tuesday, July 27, 2021

YouTube is going after TikTok’s crown with the launch of Shorts

Do you want to watch cute puppies? Hilarious pranks? Make-up tutorials? Live gaming? You can find it all on YouTube. Ever since it launched in 2005, YouTube has always been the reference in online video.  Alas, 2020 was the year of TikTok, not YouTube, and 2021 is heading the same way. The huge success of …

The post YouTube is going after TikTok’s crown with the launch of Shorts appeared first on Apptamin.

Thursday, July 22, 2021

Instagram wants to be the new TikTok

Instagram is ten years old and the fourth most downloaded app of the decade. Despite its early success when it was released (it reached 1 million users 2 months after its launch), can it still keep up with the ever-growing competition? TikTok took the world by storm (and surprise) with outstanding numbers last year and …

The post Instagram wants to be the new TikTok appeared first on Apptamin.

Tuesday, July 20, 2021

What’s coming with iOS 15 – WWDC 2021

Every year, Apple’s Worldwide Developers Conference (WWDC) brings big news to the digital world. Its 2021 edition introduced new tools that will change the game in the App Store with the launch of iOS 15 in the Fall.  Apple announced a new way to optimize your product page with A/B testing and the possibility to …

The post What’s coming with iOS 15 – WWDC 2021 appeared first on Apptamin.

Friday, December 18, 2020

TikTok for marketers

TikTok ranks at the top of the app industry as the fastest-growing, most downloaded app in the world. It’s shaping culture, redefining social media and sparking conversations amongst its users. For businesses, it can be an advertising haven and can increase the company’s brand awareness and user acquisition. TikTok started as a short-form video creating …

The post TikTok for marketers appeared first on Apptamin.

Tuesday, May 19, 2020

Is Your Organization Nurturing or Suppressing Innovative Ideas and Creative Individuals?

How often have you heard someone—a student, an employee—say that they’re not very creative, or worse, that they’re not right-brained oriented? I would argue that most of us are creative...

The post Is Your Organization Nurturing or Suppressing Innovative Ideas and Creative Individuals? appeared first on ChaiOne.